About MOAI
Small business attention. Big-picture experience.
I’m Pablo Munoz, the person behind MOAI. You’ll work directly with me from our first conversation through the final handoff.
I’m Pablo Munoz, founder of MOAI. My background is in digital product work at Starbucks and Costco, spanning loyalty programs, web strategy, SEO, and international e-commerce. I started MOAI to bring that experience to smaller businesses with practical needs and real budgets.
A good website should make your business easier to understand and easier to contact. It should also be manageable after launch. That’s the work I focus on: a clear plan, thoughtful design, and the details that make the site work well.
I’m based in the Philadelphia area and work directly with business owners. We agree on what matters, keep the scope clear, and make decisions together. You’ll know what’s being built, what it costs, and what happens next.
What working together looks like
Direct collaboration
You work with the person doing the work, with room for questions and honest feedback.
A defined scope
We agree on the deliverables, price, and timeline before starting. Changes are discussed as they arise.
A useful result
A website your customers can use, or an audit you can act on—with a clear handoff.
Let’s talk about your next step.
Tell me what your business needs. We’ll work out whether a website, an audit, or a smaller improvement is the right place to start.